The Next Labubu: Defining the Top 4 Blind Boxes of 2026

Although Labubu remains a globally iconic brand, more and more collectors are looking to diversify their blind box collections. New trends in blind boxes for 2026 include: Nommi, Crybaby, WAKUKU, and Nanci.

Below, we'll explore why these characters are trending on social media, their most sought-after series, and how to avoid buying counterfeit products.

Nommi (Hi Toy)

Nommi is arguably the strongest contender to take the throne this year. Backed by TOP TOY, it has transitioned from a niche collectible to a mainstream sensation.

Story and Design

Nommi is designed to be a soft and lovable companion, focused on "healing" hearts. Its design is round and gentle. Unlike static dolls, Nommi is full of interactive fun, rather than just being something to look at.

Popular Series

• Loveliness Never Ends: The classic series that defined the brand. It features Nommi in soft, pastel-colored animal onesies (like bunnies and bears), highlighting its chubby silhouette and comforting vibe.

• Fantasy World Series: A design breakthrough featuring a transparent belly. Inside the stomach sits a tiny, semi-transparent animal figure, creating a magical "world within a world" effect.

Why it’s Viral?

The "Three-State Eye" Technology. Nommi is famous for a globally unique internal mechanism. Unlike static dolls, collectors can manually rotate the eyes to mechanically switch Nommi's gaze between three different expressions. This satisfying, interactive "fidget" feature has made it a favorite among celebrities and TikTok influencers.

Crybaby (Pop Mart)

Created by Thai artist Molly, Crybaby challenges the idea that toys must always be smiling. It has become a cultural symbol for emotional vulnerability.

Story & Design

The core concept is simple yet profound: "It's okay to cry." Crybaby features a character with a perpetual pout and enormous, oversized tears. The design uses soft pastel colors to balance the sad expression, creating a "sad-cute" aesthetic.

Popular Series

• Cheer Up, Baby! Series: A classic lineup showcasing the character in various emotional states.

• Powerpuff Girls x Crybaby: A massive collaboration that redefined the brand.

Why it’s Viral?

Lisa & The Powerpuff Girls Effect. The brand exploded after Lisa from Blackpink used it as a luxury bag charm, transforming it into a high-fashion accessory. Additionally, the nostalgic Powerpuff Girls collaboration attracted a massive mainstream audience, causing instant sell-outs globally.

WAKUKU

If Nommi is cute and Crybaby is emotional, WAKUKU represents the "Cool" and "Trendy" side of the blind box world.

Story & Design

WAKUKU creates a vivid, street-style universe. The characters are designed with bold colors, oversized outfits, and a rebellious attitude. The design philosophy leans heavily into streetwear culture, appealing to collectors who view toys as an extension of their fashion style.

Popular Series

• Fuzzy Trendy Fun Party: This series stands out with its unique flocked texture. The fuzzy "peach-skin" feel contrasts with vibrant neon accessories, creating a tactile experience rare in vinyl toys.

• Fox and Rabbit Trick or Treat: A gothic-punk crossover. WAKUKU dons stylized skull masks and silver chain accessories, perfectly blending spooky Halloween vibes with high-street fashion.

Why it’s Viral?

Gen Z Fashion & Rapid Sales Growth. WAKUKU has seen one of the fastest sales growth rates in 2026. It is viral because it fits perfectly into the "hypebeast" aesthetic. It appeals to male collectors and streetwear enthusiasts who previously prioritized sneakers over toys.

Nanci (Rolife)

In a chaotic world, Nanci offers peace. This brand has carved out a massive niche by combining traditional culture with a Zen-like state.

Story & Design

Nanci is instantly recognizable by her "Sleeping Bubble"—she is always depicted with eyes closed and a snot bubble, indicating deep sleep. The design often incorporates ancient mythology and Hanfu, creating a soft, elegant, and peaceful aesthetic.

Popular Series

• Shining Bunny Series: A dreamy plush pendant collection. Nanci features pearlescent fur and elaborate lace details, transforming the traditional figure into a soft, glowing moon fairy compatible with luxury bags.

• Oriental Auspiciousness: A masterpiece of Chinoiserie design. Each figure embodies a blessing (like "Fortune" or "Safety") using intricate golden patterns, making it the top choice for holiday gifting.

Why it’s Viral?

Cultural Esthetics & Gifting Appeal. Nanci relies on consistency rather than hype. It appeals to a broad audience, including non-collectors, because of its calming "Zen" vibe. It is widely regarded as the best blind box for gifting due to its beautiful packaging and positive cultural symbolism.

How to Avoid Fakes?

As blind boxes become increasingly popular, the market is flooded with counterfeit products. These fake figurines may be of poor quality and contain harmful chemicals, so knowing how to distinguish genuine blind boxes from fakes is crucial.

Quick Authentication Tips:

• Check the Hologram: Official boxes always feature a specific holographic anti-counterfeit sticker.

• Card Quality: Authentic ID cards are made of thick cardstock with crisp printing; fakes are often flimsy.

• The Finish: Authentic figures use premium matte or flocked finishes, whereas fakes often look glossy and plastic.

For a complete tutorial on identifying replicas, including side-by-side photo comparisons, please read our detailed guide: [How to Spot a Fake Blind Box Figure]

Conclusion

From Nommi's interactive fun to WAKUKU's street style, these four brands are redefining the art toy market in 2026. Ready to start your collection? You can find authentic blind box from all these trending series at Calembou.

FAQs

1: How does Nommi's eye-changing mechanism work? 

It is a mechanical feature, not electronic. You can manually rotate the eyes to switch between three different expressions (like hearts or stars), making it a fun fidget toy.

2: Can I use these figures as bag charms? 

Yes! The trend in 2026 is "Plush Pendants." Most new series from Nommi and Crybaby come with sturdy hanging loops designed specifically to be worn on luxury bags or backpacks.

3: Where is the safest place to buy these globally? 

To avoid the flood of fakes, we recommend that you purchase from reputable authorized retailers or official stores, such as Calembou, which guarantees authenticity and offers international shipping.